Glenmorangie Limited Edition


Packaging Design for Glenmorangie’s Festive Pack. Released across India in 2022.



A Diwali themed Limited Edition Packaging for Glenmorangie.

The design is inspired from and crafted using festive cues from local decorative elements such as lanterns and rangolis that are seen across the country during the festive season. Our idea was to recreate these facets with abstraction in order to achieve a bold pattern-based design that encompasses the box across each side and celebrates Glenmorangie’s beautiful techni-colour palette.

















 




Credits:

Creative Direction, Graphic Design: Aniruddh Mehta/Studio Bigfat
Project in collaboration with Art&Found.
 

© Glenmorangie 2022